Anna Talerico Discusses Sales Leadership, SaaS Entrepreneurship, and Overcoming Common Strategy Mistakes

Danni White

Danni White | Danni White is the Director of Content Development at Bython Media, the parent company of TechFunnel.com, OnlineWhitepapers.com, BusinessWorldIT.com, List.Events, and TheDailyPlanIOT.com.

Anna Talerico is a SaaS entrepreneur who loves giving practical advice about sales, management, company culture, customer success and capital-efficiency. At her former company she led customer-facing teams which included sales, customer success, professional services and product support. When that company was acquired in 2017, she co-founded Beacon9 to help other tech companies chart their successful path forward in these same areas.

In this interview, Anna Talerico talks about:

  • Her journey as a SaaS entrepreneur and cofounder
  • What sales reps need to know to effectively sell to enterprise clients
  • How sales leaders can develop a framework for selling
  • Assessing the maturity of sales teams
  • Common strategy mistakes that Saas-based company leaders make
  • Best professional advice she has received

 

Connect with Anna Talerico:
LinkedIn | Twitter | Beacon9 | SaaSX

Danni White

Danni White | Danni White is the Director of Content Development at Bython Media, the parent company of TechFunnel.com, OnlineWhitepapers.com, BusinessWorldIT.co...

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