Information technology (IT) helps organizations in a variety of ways including by increasing productivity, allowing for faster communication, providing electronic storage, and protecting data, etc. It helps organizations save money and effort, and gives teams the tools they need to get more work done in a shorter span of time. Communication is essential to the business world, and information technology gives organizations the resources it needs to communicate quickly and effectively. It also helps businesses to market in an efficient way.
As technology has progressed, IT and business have become inextricably linked. It is almost impossible to successfully do business today without technology being involved in some way. IT has overwhelmingly changed every aspect of the way people and organizations conduct business from online shopping, cloud computing, mobile solutions, digital marketing, and social networking. Through the use of online surveys, forums, blogs, etc., as well as through tools such as Google Analytics and Microsoft CRM Dynamics, market research can now be conducted with speed and more accuracy, allowing organizations to make better decisions, faster. Internet channels such as email, social media, digital newsletters, and online communities give organizations immediate access and a direct way to communicate with and to their customers, allowing them to achieve a higher level of customer support and satisfaction.
TechFunnel.com focuses on providing news regarding the top trends in information technology and how they will impact the business world and enrich (or not) the lives of regular consumers. Our team of writers, editors, and video creators also provide relevant reports on future infotech trends and business ideas, giving unique perspectives on infotech articles, infotech news, and the latest trends in information technology. TechFunnel.com examines the importance of information technology in business and how IT can help organizations make smart decisions, increase profits, and provide better services to customers.
The 2018 Data Culture Report shows that well over 75 percent of high-performing brands are using data and analytics to extract insights for growth. An increasing number of high-performing brands are using data to improve their understanding of their company's customer base and using what they learn to strengthen their business,
A leading influencer marketing platform, Mavrck, has introduced a new set of automated tools to help prevent influencer fraud. The new tool is designed to assess follower and engagement fraud that Mavrck’s proprietary "influencer activation engine is used to identify and activate brands many influential customers come across on social media
dotCMS launches new update with dotCMS 5.0 that aims to enhance overall productivity for marketing teams. dotCMS is a prominent open source content and customer experience management platform that is based in Java for companies that aim to enhance their applications and overall interface. Per some recent reports, the company has
One big challenge for entrepreneurs is staying organized, but these tools for entrepreneurs starting their own business will help you to succeed. If you are an entrepreneur and want to boost your efficiency and success, this list of tools for entrepreneurs starting their business will be most helpful. Most entrepreneurs have many
Mixed reality technology for business can be advantageous for traditional and legacy systems. While consumer applications receive most of the press, the 4 pillars of mixed reality technology give businesses opportunities to improve employee knowledge. Mixed reality technology aims to blend aspects of both AR and VR and sometimes it is called
Google working its way into the artificial intelligence space with Contact Center AI arrival. Google is boosting its AI as a service with the launch of Contact Center AI. With Contact Center AI, a virtual agent answers the service call and takes care of the matter if he can. If he is
The new tool is developed to offer options for personalization and boost reporting and search capabilities. LinkedIn recently announced the redesign of its reporting layout for Campaign Manager. The goal was to make the platform more user-friendly and offer a better experience for both advertisers and marketers to understand campaign performance and optimize
Vonage boosts strategy to offer completely programmable communications solution for companies and developers. Vonage, an internet telephone service provider, has acquired TokBox, a PaaS videotelephony company that offers hosted infrastructure and APIs for enterprise-grade WebRTC capabilities. The deal is an all-cash transaction that is valued at $35 million and includes assumed
Strategic partnerships boost email deliverability for better consumer engagement. The largest independent marketing platform in the world, Emarsys, and one of the leading global providers of email data solutions, Return Path, are now working together to help marketers reach a much larger audience of subscribers and boost conversions along the way. Since
Is the future of cyber security in the cloud? Cisco certainly thinks so. Cisco announced on Thursday that it would purchase venture capital supported cyber security company, Duo Security. Under the terms of the deal, Cisco is buying the company for a cool $2.35 billion in cash as well as assumed
