The 2018 Data Culture Report shows that well over 75 percent of high-performing brands are using data and analytics to extract insights for growth. An increasing number of high-performing brands are using data to improve their understanding of their company's customer

Karp is set to lead several teams as Sightly and will help steer the company to become a leader in performance video advertising and video analytics. Performance video advertising and analytics platform, Sightly, has announced a new executive team hire. Nichola Karp

After helping to guide Netflix through its days of massive and fast growth and ensuring significant financial results in the process, Wells will ensure a solid transition.  Netflix announced early this week that the company’s Chief Financial Officer David Wells would

Consistent omni channel marketing can benefit your business wallet. One of the benefits of implementing omni channel marketing is that you can create a consistent experience for customers across multiple platforms. Start today! Successful omni channel marketing means, no matter how your

Learn best practices for boosting content marketing reach, generate solid leads, and building brand awareness online and through social media at Booth #440. Whitepapers have always been an amazing part of content marketing and are used to tell a story, announce

The global leader in CRM, Salesforce, has a new co-CEO, known as much for his leadership in the company as for his experience and expertise within the industry. Salesforce announced that Keith Block has been promoted to co-CEO by the company’s Board of