Bartering might not be the traditional way that businesses secure products and services – usually cash or credit changes hands – but it’s becoming a legitimate way, particularly in small business circles, to mitigate financial risk, build goodwill, create better

Freshworks, a company recognized by many as a global leader customer engagement software, has appointed a new Chief Marketing Officer (CMO). David Thompson, who comes to Freshworks as a veteran of the Software as a Service (SaaS) industry, has already

How financial professionals can use big data analytics in the finance industry. Best ways to enhance the finance industry with the help of big data analytics. Big data Data Analytics Data Visualization These are three terms that you hear every day, in every conversation about

SMS marketing is very beneficial to small businesses and start-ups that don’t have the resources or funds to launch a full-blown traditional marketing campaign. Most audience members agree that an SMS campaign is a good way for an organization to

September 20, 2018 marked the ribbon cutting and official opening of Bython Media, a global digital publishing and marketing company. Based in Frisco, Texas, Bython Media delivers first-class content focusing on technology and research. The Bython marketing arm specializes in

Global leader in SaaS technology to drive audiences and revenue, Futuri Media, announced the appointment of veteran media executive Zena Burns as the company’s new Senior Vice President for Strategic Marketing and Brand Development. Burns brings to the company 20 years