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How to Determine the Best Social Media Platform for Your Brand
February 8, 2018
Long gone are the days when advertisers had to wait for their advertising campaigns to deliver results weeks after the campaign was launched. Thanks to…
How to Implement Marketing Automation for Your Business
February 4, 2018
Learn why you should implement marketing automation for your business and some tips on a successful implementation. Learn the benefits of marketing automation and how…
How to Perform Target Market Analysis for Your Business
January 24, 2018
Target market analysis are a great tool that can help you learn more about your target audience. Defining your target market is the first step…
The 8 Biggest Mistakes in Email Marketing and How to Avoid Them
January 10, 2018
They say words once spoken can’t be taken back. We would say that it is rather retractable when compared to emails. With emails, the words…
How to Build a Successful B2B Referral Marketing Strategy for 2018
January 2, 2018
What do you think is the number one thing that gets you good referrals? This includes referrals from current and past clients, vendors, the general public, and beyond….
How to Write Emails People Want to Open
December 30, 2017
The holidays are often synonymous with celebrations which equate to loads of shopping for family and friends. This is one time of the year when…
How to Market B2B Services Effectively
November 30, 2017
How will you develop your B2B marketing strategy this year? News alert: the “Wolf of Wall Street” attitude might not work that well here. Marketing…
How to Improve Brand Value With Customer-Generated Content
November 23, 2017
With so many choices, customers today not only get confused but also manage to stick to the brands they know and love best. According to…
Customer Segmentation Analysis: How to Target the Right Segment
November 3, 2017
Some basics that marketers must follow to gain the right target market segment for their marketing strategy. How to identify and target the right market…
The Best Ways to Determine Customer Acquisition Cost
October 6, 2017
The cost of customer acquisition plays a pivotal role in sales strategy. Ways to compute the cost of acquiring customers and finding appropriate measures to…
How to Build Influencer Marketing Campaigns on Instagram
September 15, 2017
With over 700 million monthly active users, Instagram is now the most successful social media networking app. To many companies, however, those 700 million users are potential customers that must…
How Influencer Marketing Works and Why You Should Be Using It
September 15, 2017
With an increasing number of people moving online, it is now easier to reach out to potential customers across social media through influencers. Guide to Achieving Business…
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