5 Top Tools for Collecting Customer Feedback

Guest Contribution by Claire Jane Ward Collecting customer feedback is an invaluable part of running a business, as it allows you to discover where customers are most or least satisfied with your business. You can quickly evaluate and address any complaints and concerns, and get an overall idea of where your...

7 Ways to Execute B2B Technology Within a Content Marketing Strategy

According to recent research carried out by Content Marketing Institute, 63% of the businesses do not have a content marketing strategy and a lot more do not know about the importance of it. Approximately 64% of companies believe that learning to build a content marketing strategy is one of their educational...

How to Effectively Launch an E-Commerce Business

e-commerce business

Guest Contribution by Claire Jane Ward. Launching an online retail business sounds easy. You just find products to sell, start an online store, and everything just falls into place, right? Unfortunately, it doesn’t exactly work that way. It’s far too common that online retail stores, whether it's an ‘official’ website or...


An Advanced SEO Guide to LSI Keywords and Their Place in Helping Search Rank

LSI Keywords

Guest Contribution by Josh Barney Are you using LSI keywords to help your search rank? Discover what they are, some awesome free LSI keywords tools and how to use them to boost your SEO… We all know the importance of priming content for specific keywords… …but is it possible to use OTHER keywords to...

5 Steps to Follow to Start an Online Business

How to start an online Business

Guest Contribution by Sherryn de Vos The number of online businesses is increasing every day, and it’s bound to increase. With global e-commerce sales set to reach $4.8 trillion by 2021, online companies seem like the way to go for anyone hoping to embark on an entrepreneurial journey. While it has become...

5 Reasons Organizational Marketing is Critical for Business Success

organizational marketing

Organizational marketing can be defined as business to business marketing or B2B marketing. It means that the targeted customer of any organization would also be an organization rather than an individual. In simple words, it is important for the seller and the buyer to be an organization for marketing. For instance,...


7 Free Marketing Automation Tools for SMBs

7 Free Marketing Automation Tools for SMBs

Modern marketing contains so many pieces – digital ads, print, radio, social media, SEO, email campaigns, and more. Your business might not use every one of these channels, but chances are you use a mix of several. Keeping track of each arm of your marketing strategy is key to understanding...

Top 7 Tools Every Content Marketer Needs to Succeed

Top 7 Tools Every Content Marketer Needs to Succeed

The right content marketing tools can help you shape every part of your marketing campaigns from planning a content strategy to managing workflows and deadlines to scheduling and monitoring social media to increasing search page ranking. Here are some of the best tools that help content marketers do their best work. ...

Atypon Launches Scitrus to Help Researchers Combat Information Overload

Atypon Launches Scitrus to Help Researchers

New Web App Combats Information Overload to Make Research Faster and Easier. PRESS RELEASE -- SANTA CLARA, CALIFORNIA -- Researchers are overwhelmed by the sheer volume of information they have to stay on top of, but a new web app launched today provides a powerful solution. Atypon’s Scitrus filters content that’s relevant and reliable...