Podcasting Expert Carli van Heerden Discusses the Business of Podcasting and Building a Podcast Brand

By Danni White - Published on June 29, 2020

In February of 2015, Carli van Heerden launched We Edit Podcasts after seeing the amount of work that went into producing her husband’s podcast. Having built a prominent client list made up of Fortune 100 companies, NGO’s, celebrities, and more, she believes that podcasting is only really getting started in the big array of things being developed in the world. Carli’s mission is to give podcasters back their precious time and support them in every aspect of getting the best version of their show out to their audience. In her spare time, you can find her at one of her favorite local coffee shops or enjoying brunch in the sun!

In this interview, podcasting expert Carli van Heerden talks about:

  • How We Edit Podcasts came to be
  • The history behind podcasting and his massive explosion
  • Elements of a good podcast
  • Building a brand around a podcast

Connect with Carli van Heerden:

Website | LinkedIn | Instagram | Twitter | Facebook

Danni White | Danni White is the CEO of DW Creative Consulting Agency, a digital marketing firm specializing in elevating the visibility of small-to-midsize businesses and nonprofits. She is the author of 17 books and hosts the #Hashtags and Habits Podcast, which merges digital marketing, entrepreneurship, and personal growth.

Danni White | Danni White is the CEO of DW Creative Consulting Agency, a digital marketing firm specializing in elevating the visibility of small-to-midsize busi...

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