Much of digital advertising as we know it is driven by the power of programmatic ad buying. State of Digital describes it by saying, “programmatic…
Podcasts have become a golden medium for advertisers. Edison Research reports that about 144 million consumers are listening to podcasts in 2019, and about a…
Just like books, music, and movies, there is no shortage of amazing podcasts filled with information that could make your day, improve your work, or…
AMG/Parade, a premium content distributor, has promoted Monique Kakar to Senior Vice President/Chief Marketing Officer, Digital. She previously served as Vice President, Corporate Marketing &…
September 20, 2018 marked the ribbon cutting and official opening of Bython Media, a global digital publishing and marketing company. Based in Frisco, Texas, Bython…
Google AdSense can help you earn lots of money for your blog posts. Blogging has been popular for over two decades and thanks to Google…
Our team at Bython Media and OnlineWhitepapers.com has the privilege this week of attending and being one of the sponsors for Content Marketing World 2018…
How to measure the cost-effectiveness of digital marketing initiatives. Understanding the true cost of your digital marketing efforts. Everyone wants to get the most for…
Digital marketing hubs, (DMH), provide marketers with access to the data, content, workflow triggers, and operational analytics of audiences. Access to this information allows marketers…
How digital technology will change marketing. What impact will digital technologies have on your marketing strategies? Traditional marketing used to reach customers was primarily in…
Learn the best strategy for successful digital signage marketing. Many businesses do not use digital signage properly but you don’t have to be one of…