Leading multi-channel engagement platform, Leanplum, announced the appointment of seasoned executive Kate FitzGerald as the company’s new President and Chief Revenue Officer, effective immediately.
Prior to joining Leanplum, FitzGerald served as President of Americas Sales for Marketo, Group Vice President of North America Sales for Oracle Marketing Cloud, as well as Vice President of Worldwide Sales for Salesforce Service Cloud. Kate also served as Senior Vice President of Global Sales at SignalDemand, Inc and Vice President of Worldwide Sales and CRM OnDemand at Siebel Systems. She holds a BA in History from Stanford University.
She brings on board an abundance of experience that will drive success across Leanplum sales, alliances, business development, customer success, marketing, human resources, and finance divisions.
At Leanplum, FitzGerald is currently assembling a strong team which incidentally happens to be predominantly female. As a matter of fact, Leanplum’s executive staff is nearly half female, as it includes Kristin Goetterman – Senior Vice President of Customer Success, Athena Koutsonikolas – Vice President of Marketing, and Kerri Corely – Vice President of People.
“Kate is a respected leader with deep business expertise and the ability to generate value and drive success at scale,” said Momchil Kyurchiev, CEO and co-founder of Leanplum. “The contributions of Kate and her team will undoubtedly generate further customer success, robust sales growth and valuable engagement with alliances.”
“I’m delighted to assume this new role and continue to help progressive brands build meaningful and lasting relationships,” FitzGerald said. “Right now, we’re developing the future of customer engagement and multichannel marketing, and I couldn’t be more excited about the opportunity to continue to spearhead our growth with the support of our incredible employees.”
