Join Your Funnel ►
Top 13 Features to Look for in a Marketing Automation Platform
July 14, 2021
What is the use of a brand if your customers do not have a good experience? That is what a good marketing automation feature does…
What is Geomarketing?
July 9, 2021
The marketing fraternity has been beaming with buzzwords such as ‘digital marketing, ‘social media marketing, ‘account-based marketing’, and so on. However, what is revolutionizing the...
4 Automation Strategies to Streamline Marketing Campaigns
July 8, 2021
Marketers today would know that automation is very important. After all, this is what businesses are mostly moving around in. When almost every facet of...
Why Database Marketing Matters
June 29, 2021
Considering the hype around modern and innovative marketing techniques, it is important to not overlook some of the primary building blocks of effective marketing. Database...
What is Influencer Marketing? – A Guide
June 22, 2021
In the past, the field of influencer marketing was limited to only celebrities and some popular bloggers. Today, we have several social media influencers who…
Best AI-Enabled Marketing Automation Platforms for SMBs for 2021
May 20, 2021
The Internet has made many things easier for businesses, especially when it comes to international competition. However, at the same time, it is making a…
The Endless Media Possibilities of NFT’s
May 19, 2021
By David Kashak If you work in the media industry and follow the news lately, you have undoubtedly read many stories about NFTs. You have…
What Is a Customer Data Platform (CDP)? A Complete Guide
May 18, 2021
Many companies are packed with more data than ever before. There are different types of customer data sets that businesses can rely on. This data...
Why 1 in 5 Emails Never Reach Their Target
May 17, 2021
By Brad van der Woerd, VP of Deliverability Services, Data Axle These days, despite the fact that the average marketing email competes with more than...
What is Viral Marketing? – A Complete Guide
May 13, 2021
Every day we hear about a new viral video or another content format that spreads at lightning speed. The kind of content that inspires genuine...
The Shifting Advertising Landscape
May 13, 2021
The Role of Intent in a Post-Cookie World By Ryan Bricklemyer, VP of Ad Operations and Product at Octopus Interactive The modern ecosystem for digital…
HypeAuditor’s CEO, Alex Frolov, Discusses the State of Influencer Marketing in 2021
May 10, 2021
With Influencer Marketing becoming an important part of the marketing mix, marketers are looking for more direction to help them choose who to pick and…