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Guest Contribution by Thomas Davey, Content Manager at Eventtia There’s a massive emphasis on event marketing to attract new customers but what about your current...

Guest Contribution by Mike Burton, Cofounder and SVP of Data Sales,Bombora Event marketing is often the most expensive line item in a marketing budget, but...

A B2B event might be a conference, a convention, an awards dinner – anything that brings various vendors from B2B industries together for a specific…

Most companies allocate at least 21% of their marketing budgets to having their executives attend in-person events. With so much budget and expenses on the…

Events and brand awareness go hand in hand. On the one hand, hosting events can help to increase your brand exposure and drive customer awareness….

Many marketers find it challenging to draw the targeted audience with their webinars. That is because they fail to take into consideration some vital factors…

No matter how many books or blogs you read, nothing can replace experience. Instead, experience and knowledge should be joined together. Books and blog posts…

The world’s fastest-growing event marketing platform Splash announced the addition of two leading SaaS veterans to their executive team, who will help the company manage…