Splash Expands Team for Event Marketing Automation by TechFunnel
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Splash Expands Team for Event Marketing Automation

Splash Expands Team for Event Marketing Automation

The world’s fastest-growing event marketing platform Splash announced the addition of two leading SaaS veterans to their executive team, who will help the company manage and support the exponential growth of its enterprise client roster. Brian Tully has been appointed as Splash’s first-ever Chief Client Officer and Amy Holtzman has been appointed as the Vice President of Marketing.

In the newly created role of Chief Client Officer, Tully will be in charge of Sales, Customer Success, and Customer Support. He comes with over two decades of experience and brings to board an accomplished track record of taking innovative technology products to market.

He previously served as Chief Operating Officer of TaxStream, where he led the company to #51 on the Inc. 500 list of America’s fastest growing companies and was a strategic member of the integration team when Thomson Reuters acquired the company in 2008. He also has held several executive positions at Thomson Reuters including VP of Innovation and Global Opportunities, VP and Head of Transfer Pricing, and COO of the Global Tax Technology Division.


As the Vice President of Marketing, Holtzman will lead demand generation, sales enablement, product marketing, and customer marketing. She brings more a decade of experience in marketing B2B technology and products to audiences. Prior to joining Splash, she was the Vice President of Demand Generation at content intelligence platform Conductor, where she formalized the demand generation function and led it to source a significant percentage of revenue annually for the company. She has also led marketing programs for account-based marketing platform Demandbase and held senior-level marketing roles at CBS Interactive and Crain Communications.

“As the fastest growing B2B event marketing platform, we’re entirely committed to building out sophisticated use cases that help our enterprise clients scale, measure, and execute events that drive compelling revenue,” said Ben Hindman, co-founder, and CEO of Splash. “Adding top talent from leading B2B SaaS companies, and who have led those companies through similar explosive growth, is critical to our continued success. With Brian and Amy on the Splash team, we will undoubtedly exceed the unique needs of our clients– and build a more powerful product.”

Megha Shah
Megha Shah
A dreamer, traveler, aspiring entrepreneur and a bookworm beyond repair, Megha Shah is extremely fond of writing and has been doing so since she was a child. Apart from being a part-time writer, Megha is currently in college, pursuing B. Com. (Hons). Megha is an ardent follower of ‘Hardship, Hustle and Heart’ and firmly believes in the power of hard work and destiny!
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