Adform Named a Leader in Gartner's Magic Quadrant for Ad Tech 2019
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Adform Once Again Named a Leader in Gartner’s Magic Quadrant for Ad Tech 2019

Adform a Leader in Gartners Magic Quadrant

PRESS RELEASE — NEW YORK, NEW YORK — Adform today announced it has once again been named by Gartner, Inc. as a Leader in the September 2019 Magic Quadrant for Ad Tech.  As the only ad tech company headquartered in Europe included in the Leaders quadrant, Adform believes it brings an alternate approach to many of the advertising industry’s hottest topics.

Dr. Jochen Schlosser, Chief Strategy Officer at Adform said, “The past two years have seen significant consolidation in the market as vendors attempt to pivot to better serve the needs of advertisers and agencies. This general trend lines up perfectly with Adform’s heritage of providing fully integrated products and our vision to simplify and automate all aspects of Digital Advertising to provide the most efficient advertising tool in the industry.”

Adform believes Gartner recognized the company for its ability to seamlessly activate and leverage workflows as an organic part of an integrated platform across DSP and Ad Server with advanced creative built-in backed by a powerful DMP. Adform’s recently released DCO Pro offering serves as a capstone completing the company’s offering.

“We’re happy to note that this year Gartner has positioned us further for both completeness of vision and ability to execute. We think this reflects market signals that the integrated advertising platform will be the de-facto approach moving forward.” Said Oliver Whitten, Chief Operating Officer at Adform. “In the future, we will continue to deliver an intuitive platform, powered by our AI, and paired with world-class global service to empower our clients.”

Adform is pleased to provide a complimentary copy of the Gartner, Inc. 2019  Magic Quadrant for Ad Tech research report HERE.

Gartner Disclaimer 

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Adform

Adform provides an integrated Software as a Service platform for the buying, managing, and serving of digital advertising. The company’s software consists of a Data Management Platform, a Demand Side Platform and an Ad Serving Platform with advanced analytics, reporting, and creative tools that drive high impact digital advertising campaigns globally. Founded in Denmark in 2002, Adform services a client portfolio that includes the world’s leading agencies, advertisers, consultancies, and publishers.

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