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Inbound Vs Outbound– The Pillars of Today’s Marketing World
September 28, 2020
With marketers fighting to grab the attention of the clients, words like inbound and outbound marketing strategies are thrown around. Let’s see they mean and...
11 Best Marketing Automation Strategies
September 25, 2020
Nowadays, marketing and sales professionals have access to a wide range of resources that help with simplifying their tasks. From branding tools to marketing automation...
Top 24 Inbound Marketing Tools to Know
September 23, 2020
Inbound Marketing is a marketing strategy designed for businesses to pull in potential customers and clients to a product or service. This is done using...
What is Marketing Automation – Guide
September 15, 2020
Marketing is not just about crafting the message of a campaign; it is also about how the message will be distributed to as many people...
What is Inbound Marketing? – A Complete Guide
September 7, 2020
The technique to drawing in prospects, customers and an audience to products or services a company provides is inbound marketing. These techniques can include content...
Best Customer Journey Mapping Tools
August 31, 2020
What is Customer Journey Mapping Software? Customer journey mapping software helps to streamline strategic business planning. This allows companies to create a plot of client...
The 3 Pillars of a Successful Email Marketing Campaigns
August 20, 2020
by Melissa Sargeant, CMO of Litmus As a marketer, you may think endlessly about every email you send or ad you promote if it doesn’t...
The Global Marketing Trends in 2021
August 7, 2020
The future of marketing isn’t affecting companies across the U.S., but rather around the world. With the trends going on within the marketing world, it’s...
Emerging Trends in Digital Banking to Watch
July 30, 2020
Digitization(1) has transformed industries in the way that they operate and interact with consumers. In the past, businesses provided products and services through brick and...
Top 15 Trends in Digital Advertising in 2021
July 28, 2020
According to dialogtech.com(1), businesses are likely to spend more on digital advertising in the U.S. in 2020 rather than on TV and print ads combined....
List of Top 15 Lead Management Software
July 20, 2020
No matter if a company operates as a business-to-business (B2B) or a business-to-consumer (B2C), finding and acquiring leads is essential to the success and growth...
What is Lead Management – A Complete Guide
July 15, 2020
It is likely that you have heard of the concept "lead management". However, it is quite disheartening that despite the spreading relevance of lead management,...
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