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What is the use of a brand if your customers do not have a good experience? That is what a good marketing automation feature does…

Marketers today would know that automation is very important. After all, this is what businesses are mostly moving around in. When almost every facet of...

According to Invescpro, 63% of marketers will increase their marketing automation by 2020. The purpose of marketing automation is to help marketers do more within...

Nowadays, marketing and sales professionals have access to a wide range of resources that help with simplifying their tasks. From branding tools to marketing automation...

Marketing automation has been used as a business practice to help increase efficiency in marketing practices, reduce overhead costs, and increase net profits. It has...

In today’s business world marketing automation has become a key requirement. Essentially it has to do with enhancing the effectiveness of critical components of a…

Guest Contribution by Shane Barker As a business owner, you want the best for your company and customers. To do this, you look for ways…

Marketing automation is the name given to all the technologies and platforms designed for various marketing departments and business organizations to market their campaigns more…

Marketing automation is no longer a “nice to have” for most businesses. Organizations that want to remain competitive in their industry have learned that at…

Modern marketing contains so many pieces – digital ads, print, radio, social media, SEO, email campaigns, and more. Your business might not use every one…

Marketing automation can help you run your marketing campaigns more efficiently. By automating certain tasks and workflows, you can create more streamlined communications and effectively…

In an increasingly digital world, automation matters more than ever. It’s not enough to simply be able to engage with digital trends; businesses need to…