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In a world full of data and information, businesses have to decipher the meaningful from the meaningless in order to make decisions. Marketing statistics point…

Grow your marketing effectiveness with these easy-to-use analysis tools. Find out where your marketing efforts and your business stand with these popular marketing analysis tools….

People-based marketing trumps device-based marketing. People-based marketing is the best, most effective way to engage with customers. With people-based marketing, companies create more meaningful connections…

Target market analysis are a great tool that can help you learn more about your target audience. Defining your target market is the first step…

Marketing in 2018 will require tons of data analysis and insights. Therefore, marketers not only need to be good at analytics but also must be…

“Ideas are precious, but they’re relatively easy. It’s the execution that’s everything.” John Doerr, Partner at Kleiner Perkins Caufield & Byers As a business executive,…