PRESS RELEASE — SAN FRANCISCO, CALIFORNIA — Salesforce [NYSE: CRM], the global leader in CRM, today announced that for the fourth consecutive year, Salesforce has been named a Leader by Gartner Inc. in its 2019 Magic Quadrant for Digital Commerce.
“Brands need an AI-first commerce platform to deliver the premium digital commerce experience that the market demands,” said Mike Micucci, CEO, Salesforce Commerce Cloud. “With Salesforce Commerce Cloud, our customers are armed with the intelligence, tools, and ecosystem they need to successfully drive revenue and scale globally.”
Gartner defines a digital commerce platform as “the core technology enabling customers to purchase goods and services through an interactive and self-service experience. The platform provides necessary information for customers to make their buy decisions and uses rules and data to present fully priced orders for payment. The platform must have the out-of-the-box capability or the APIs to support a self-service, interactive commerce experience that includes a storefront, product catalog navigation, product pages, shopping cart, check-out, customer account. The commerce product must support, out of the box, the ability to search for a product, add products to a cart, and fully price an order inclusive of product, customer- and order-level discounts or promotions. The commerce product must support interoperability with customer, product, content, and order functionality and data via APIs.”
About Salesforce Commerce Cloud
Salesforce Commerce Cloud is a leading commerce platform that empowers brands to unify customer experiences across all points of commerce, including mobile, web, social and store. From shopping to fulfillment to customer service, Commerce Cloud delivers personalized shopping experiences at scale. Powered by Einstein AI, Commerce Cloud arms brands with the intelligence and insights necessary to drive engagement, conversion, revenue, and customer loyalty.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Salesforce is the global leader in Customer Relationship Management (CRM), bringing companies closer to their customers in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies—cloud, mobile, social, internet of things, artificial intelligence, voice, and blockchain—to create a 360° view of their customers. For more information about Salesforce (NYSE: CRM), visit: www.salesforce.com.
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