For organizations looking to add sales enablement to their strategy, or those just wanting to revamp their plans for maximum results, having the best software and tools can help put it into practice. With many options available, it may be difficult to choose the best one.
The following is a list of some of the best sales enablement platforms, software, and tools on the market.
1. Ambition
Ambition is a software platform that lets organizations turn metrics, goals, and accountability into a game for their employees. The employees see clear visuals of the goals they are to reach, and the progress made toward that goal so far. Organizations can also create contests with Ambition to motivate their salespeople.
2. SAP Sales Cloud
SAP Sales Cloud gives organizations a platform on which they can automate processes and guide sales reps through the sales journey. This optimizes the buyer’s journey and makes the sales reps more effective.
3. Bloomfire
Bloomfire provides a secure platform on which cross-departmental collaboration can take place, pertinent information can be shared with all employees, and time can be saved thanks to the intelligent searching of this AI empowered software.
4. Accent
Accent provides a platform on which salespeople can easily access needed content any time they need it from any location. It will also assist in guiding the salesperson through the sales pipeline with suggestions, and show organizations how their sales reps are performing, and more.
5. MarcomCentral
MarcomCentral is an information hub that can be accessed by sales reps anytime from anywhere, including overseas. Sales reps can easily find the information they need and edit and personalize it to their needs without waiting for marketing to do it. Additionally, marketing teams can use it to see which marketing campaigns are working so they can focus more on those.
6. Showpad
Showpad is a useful platform for both marketing and sales. While it provides the information and materials that sales reps need, it also gives the marketing team insights into what material the sales reps are utilizing the most. This knowledge can further lead to better sales enablement.
7. Highspot
Highspot is a favorite among many sales reps. This platform puts sales guides and training material right at the rep’s fingertips. It also helps reps find and present relevant and engaging material for buyers.
8. Salesforce
Salesforce is another sales enablement and CRM platform that provides needed information to sales reps. One key difference in Salesforce and many other platforms is that Salesforce is cloud-based. It is customizable, grows with your business, and allows you to automate administrative tasks so that you can focus on other important tasks.
9. Pipedrive
Pipedrive is an incredible asset for keeping your team on the same page and on task. It consistently shuffles the tasks due the soonest to the front of your workflow, so you are not missing deadlines.
10. Lessonly
Training should never end, so Lessonly provides a platform on which training videos and lessons can be easily created and assigned to the correct employees. It is also useful for the onboarding process.
11. Quip
Quip is a collaboration platform on which teams can work together on projects, share important data, create and assign task lists, and more.
12. Groove
Groove is a sales enablement platform that integrates with both Gmail and Salesforce. You can customize Groove to fit individual roles and employees. It is also a sales software tool that alerts you when activity with an account has occurred and you need to take the next step.
13. Repsly
Repsly is mobile sales software that is designed specifically for reps who are out in the field often. It helps fields reps complete retail audits, send in sales orders, take photos or document other information.
14. Crescendo
Crescendo is another mobile sales enablement tool that can be used both online and offline by field reps. It integrates with your company’s cloud-based storage such as Google Drive, OneDrive, Box, and Salesforce. This ensures your reps always have up-to-date information.
15. PandaDoc
This sales enablement software allows you to create an entire library of relevant content that your salespeople can quickly and easily accessible when needed. PandaDoc also assists in automating workflows and guiding the rep through the sales journey. It can integrate with more than 25 other business tools.
As you read about these sales software tools, you likely noticed how useful they could be to you. You also likely thought that you might need more than one to maximize efficiency and sales. While reading reviews and descriptions of these tools are helpful, the most effective way to choose the right tools for you is by trying them yourself. Work your way down the list until you find the best one for your company.