Acellere Announces Rebranding, Changes Name to Embold

Acellere Announces Rebranding, Changes Name to Embold

Acellere Announces Rebranding, Changes Name to Embold

Frankfurt-based tech startup undergoes a visual makeover.

PRESS RELEASE – FRANKFURT, GERMANY — The company behind the A.I.-driven software analytics platform Gamma announced the launch of new brand identity and renamed their intelligent static analysis platform today. The organization formally known as Acellere GmbH will now be known as Embold Technologies GmbH, and the product has changed from Gamma to Embold. Other changes also include the logo, tagline and a new website ( The company remains one of the leading tech startups in Germany, combining deep learning and artificial intelligence to provide intelligent static code analysis.

Renaming the company was the optimal decision; catering to both individual developers and software project teams from small to large scale, Embold Technologies GmbH will continue to deliver best-in-class software analytics. The company’s product detects and visualizes irregularities in software code and offers a color-coded score for easy comparison of software quality in different projects over time.

“Since 2009, we have built a strong reputation through extensive research and development by our teams in Germany and India, before launching our product in 2018. Optimizing software quality in software projects is at the core of what we do,” said Vishal Rai, founder, and CEO of Embold. “Building on our sincere belief that essentially every company will be a software company in the future, we want to enable the world to write better code today – and every day after.”

Including a new tagline (“Empowering Developers Worldwide”), the rebranding is part of the company’s strategy to evolve its business and create a foundation for new opportunities. The organization has grown consistently over the past decade, from being founded in 2008, to currently employing over 50 employees in Western Europe, India, and Asia.

“This is a very exciting time for us. The name change also marks the next level of our development as a company. With Embold Technologies GmbH, we will focus on what we have been working on for the past decade: cutting-edge deep learning technology,” states Sudarshan Bhide, CTO at Embold. “We will continue to tailor our product to the different user groups – from open source developers to corporate software teams and everyone in between.”

The company provides its product on a Software as a Service (SaaS) model. Several thousand users have signed up to their services so far. Pricing models range from an open-source (Freemium) to a corporate (On-Premise) model; free demos are available and can be scheduled here:

Embold Technologies GmbH

Embold Technologies GmbH is headquartered in Frankfurt am Main, Germany. We help build high-quality software with Embold’s multi-dimensional prioritization. From design to code metrics, we help teams get right into the DNA of their code. They will be able to understand the status and be able to build high-quality software faster, and seamlessly integrate into their DevOps. Embold brings static code analysis to the next level – all backed by AI.

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