Travel site TripAdvisor announced the appointment of Lindsay Nelson as the company’s new President for the Core Experience (CoreX) business unit. Nelson takes office from October 30, 2018. Nelson will be in charge of overseeing the global TripAdvisor platform and brand, helping the customers have a better and more inspired travel planning experience.
“I’m really excited to have Lindsay join TripAdvisor as the president of Core Experience and welcome her to the TripAdvisor management team,” said Stephen Kaufer, CEO and president, TripAdvisor, Inc. “Lindsay is an accomplished executive with an incredible track record of scaling media businesses without sacrificing the integrity of the content important to users, and her skill set will be invaluable as we continue to maintain and grow TripAdvisor’s position as a global leader in travel.”
“When we created the CoreX business unit earlier this year, we were searching for a leader to be the guardian of the traveler’s journey across all our offerings – accommodations, air, restaurants, and experiences. After a thorough search, we are confident that Lindsay is the right executive with the experience and know-how to enhance the TripAdvisor brand as we evolve to become a more social and personalized offering for our community,” Kaufer added.
Prior to this role, Nelson was the Chief Commercial Officer for Vox Media. She was also the company’s Chief Marketing Officer. Nelson spent the last four years leading the commercial and marketing efforts at Vox Media, helping the company grow into one of the largest, most diversified modern media companies with award-winning assets across television, podcasts, websites and proprietary technology solutions used by publishers and marketers.
Recently, Forbes recognized her on the 2018 CMO Next List as among the top 50 marketing executives, Advertising Age named her the “Woman to Watch” and Business Insider appointed her as one of the “Most Powerful Women in Mobile Advertising.”
“TripAdvisor is one of the most important and iconic brands in travel and hospitality,” said Nelson. “It’s an honor to lead the next generation of services and features that build on decades of trust with TripAdvisor’s big global audience as well as the businesses and economies the company positively influences.”