Artificial Intelligence is poised to have a major impact on nearly every aspect of business including marketing.
Using AI algorithms, companies can track the online activities of users and target advertisements accordingly. Apart from this, data collected from activity tracking can also be used to create lead generation emails and convert prospects into sales, helping to create content that keeps readers engaged.
Data will have a huge impact on marketing. Here’s an infographic that shows how:
Megha Shah for TechFunnel.com