ResearchTech Pioneer Delvinia Partners with Research For Good

By Danni White - Last Updated on August 27, 2020
ResearchTech Pioneer Delvinia Partners with Research For Good

Delvinia to accelerate its international expansion through integration of RFG’s innovative technology

PRESS RELEASE — TORONTO — Coming on the heels of a year in which the company continued its double-digit growth, technology, and data collection firm Delvinia is pleased to announce a strategic partnership with Research For Good (RFG). Delvinia sought to partner with a research technology innovator that would further expand its global automation platform offering and accelerate its rapid growth, solidifying its position as one of the world’s leading ResearchTech firms.

The alliance brings together two industry veterans who are intent on advancing the transformation of the market research industry with a focus on automation, integration, and quality to support customers’ ever-changing needs. Speaking on the partnership, Adam Froman, CEO of Delvinia explained, “The market research industry has been slow to evolve, but momentum or automated solutions has been building over the past few years. In Research For Good, we’ve found a synergistic technology partner that, like us, want to be a market leader driving the industry forward through innovations in research technology.”

Delvinia’s recent success is marked by the growth of its automated market research platform, Methodify. Delvinia will integrate RFG’s advanced automation and data collection tools and technologies into its platform business. This will accelerate Delvinia’s ability to merge client research methodologies and data collection technologies that further power real-time decision making for brands through Methodify. Additionally, RFG’s automated solutions will provide significant operational efficiencies for all Delvinia’s data collection businesses as it continues to scale globally. Both companies are excited about the prospect for enhanced global capabilities to better serve clients and expand into new markets.

“While Research For Good is well-known for our online sample and being socially responsible, we have built our business on a world-class technology platform and are thrilled that Delvinia sees the benefit of licensing it to power Methodify. We have developed a powerful suite of technology solutions to enable faster, more efficient data collection,” said Baillie Buchanan, co-founder and Chief Revenue Officer of Research For Good. “Now, combined with Methodify’s award-winning research automation platform, our suite of technology solutions will further enable real-time decision making, putting brands at the forefront of customer insight.”

Through this strategic partnership, RFG will continue to fuel R&D, innovating new transformational technologies and tools, while Methodify remains resolute in delivering faster data collection to power better decision making.

Froman continues, “This is a natural alignment for the two companies. In working with RFG, our focus will be kept squarely on progressing toward our ideal vision—to move the market research industry forward, delivering faster, stronger, and more responsive results for our clients.”

About Delvinia

An authority on the data economy, Delvinia is at the forefront of leading companies through this age of data and digital technology. The company seeks to reinvent how data is being collected and used to underpin business decision-making at every level. For more information on Delvinia’s suite of products and services, visit delvinia.com.

About Research For Good

Research For Good is dedicated to providing a sample, fieldwork, and technology solutions for the market research industry. Efficient, elegant technology enables the company to deliver data and insights at speed and scale, while making a corporate donation with every completed survey. For more information on Research For Good’s solutions, services and platform, visit researchforgood.com.

Danni White | Danni White is the CEO of DW Creative Consulting Agency, a digital marketing firm specializing in elevating the visibility of small-to-midsize businesses and nonprofits. She is the author of 17 books and hosts the #Hashtags and Habits Podcast, which merges digital marketing, entrepreneurship, and personal growth.

Danni White | Danni White is the CEO of DW Creative Consulting Agency, a digital marketing firm specializing in elevating the visibility of small-to-midsize busi...

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