Earlier this week, OnePlus unveiled the new OnePlus 7 Series smartphones at the Bangalore International Exhibition Centre in Bengaluru, India.
The series includes the OnePlus 7 and OnePlus 7 Pro. Both the phones are built with the Octa-core Qualcomm Snapdragon 855 processors, paired with Adreno 640 GPUs. In addition to the features mentioned above, the phones have USB Type-C jacks, Bluetooth 5, GPS (L1+L5 Dual Band) + GLONASS, Dual 4G VoLTE, WiFi 802.11 ac (2.4GHz + 5GHz) 2×2 MIMO.
The key product specifications OnePlus 7 and OnePlus 7 Pro are as follows:
FEATURE | ONEPLUS 7 | ONEPLUS 7 PRO |
Display | 6.41” | 6.67” |
Front Camera | 16 MP | 16 MP |
Resolution | 1080 px X 2340 px | 1440px X 3120 px |
Operating System | Android 9.0 Pie | Android 9.0 Pie |
RAM & Storage Variants | 6GB/128GB and 8GB/256GB | 6GB/128GB, 8GB/256GB & 12GB/256GB |
Rear Camera | 48 MP + 5 MP | 48 MP + 8 MP + 16 MP |
Battery Capacity | 3700 mAh | 4000 mAh |
In addition to the handsets, the company also unveiled its latest brand campaign, featuring the Iron Man himself – Robert Downey Jr. Sharing his thoughts about the association, the actor said, “It’s cool to see a young brand disrupting the tech landscape. I was challenged to help them create an authentic campaign based on the tenets of quality and craftsmanship, and it’s already proving to be a great fit creatively. In checking out the upcoming ‘OnePlus 7 Pro’ the attention to detail coupled with the innovative design was truly impressive.”
Pete Lau, Founder, and CEO of OnePlus said, “We, at OnePlus believe in having a laser focus in everything we do and in doing whatever it takes to create an exceptional experience for our community. Working with Robert Downey Jr, we see that these ideologies are reflected in him as well, in his creativity and dedication. This synergy has us convinced that nobody could represent what we stand for better and we are delighted to welcome Robert Downey Jr into the OnePlus family.”
This association with Robert Downey Jr. is yet another milestone for the young brand’s growth story and reiterates the brand’s ‘Never Settle’ philosophy.