This new development sees the addition of Otremba into an elite group of successful peers in the advertising, public relations, media strategy, and creative design industries. It also recognizes the company among one of the key players in the ad-tech industry. Bidtellect, a Delray Beach, Florida-based company, is a paid content distribution and analytics company and a leader in native advertising technology.
Scott Gerber, founder of Forbes Councils, said in a public statement after the announcement, “We are honored to welcome Lon Otremba into the community. Our mission with Forbes Councils is to curate successful professionals from every industry, creating a vetted, social capital-driven network that helps every member make an even greater impact on the business world.”
Lon Otremba, a graduate of the Eli Broad College of Business at Michigan State, joined Bidtellect in 2014 and has led the company to become one of the leading paid content distribution platforms. With over 20 years of experience in internet publishing, mobile, broadcast music, and interactive media, Otremba works closely with the company’s management team and the board of directors to lead almost all aspects of the company including native campaigns across all formats and devices including text, images, and video.
Otremba said about the invitation, “Forbes is synonymous with thought leadership and brilliant business. I am thrilled to join this elite group of thought leaders.”
The Forbes Agency Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies.
As a partnership between Forbes and the Young Entrepreneur Council (YEC), hand selected members of the Forbes Councils “receive personalized introductions to each other based on their specific needs and gain access to a wide range of business benefits and services, including best-in-class concierge teams, personalized connections, peer-to-peer learning, a business services marketplace, and the opportunity to share thought leadership content on Forbes.com.”