Week of September 17, 2018.

How many marketing-related books do you read each month?

1-3

0%

3-6

0%

More than 6

0%

How many marketing-related articles online do you read each month?

1-5

0%

5-10

0%

10+

0%

Do you frequently read the marketing news?

Yes

0%

No

0%

Sometimes

0%

Week of September 10, 2018.

How many finance-related books do you read each month?

1-3

0%

3-6

0%

More than 6

0%

How many finance-related articles online do you read each month?

1-5

0%

5-10

0%

10+

0%

Do you frequently read the finance section of newspapers?

Yes

0%

No

0%

Sometimes

0%

Week of September 3, 2018.

How many technology-related books do you read each month?

1-3

0%

3-6

0%

More than 6

0%

How many technology-related articles online do you read each month?

1-5

0%

5-10

0%

10+

0%

Do you frequently read the technology section of newspapers?

Yes

0%

No

0%

Sometimes

0%

Week of August 27, 2018.

How important is it that your paid advertisements never run on search results linking to hate speech or biased content?

Not Important

0%

Moderately Important

0%

Extremely Important

0%

How important is it that your paid advertisements never run on search results linking to drug use, drug abuse, or drug selling?

Not Important

0%

Moderately Important

0%

Extremely Important

0%

How important is it that your paid advertisements never run on search results linking to terrorism, war, death, or tragedy?

Not Important

0%

Moderately Important

0%

Extremely Important

0%

Week of August 20, 2018.

How important is it that your paid advertisements never run on search results linking to mild violence?

Not Important

0%

Moderately Important

0%

Extremely Important

0%

How important is it that your paid advertisements never run on search results linking to graphic content in games, music, or comedy videos?

Not Important

0%

Moderately Important

0%

Extremely Important

0%

How important is it that your paid advertisements never run on search results linking to excessive violence, blood, or serious injury?

Not Important

0%

Moderately Important

0%

Extremely Important

0%

Week of August 13, 2018.

How important is it that your paid advertisements never run on search results linking to light profanity?

Not Important

0%

Moderately Important

0%

Extremely Important

0%

How important is it that your paid advertisements never run on search results linking to moderate profanity in comedy or music?

Not Important

0%

Moderately Important

0%

Extremely Important

0%

How important is it that your paid advertisements never run on search results linking to strong profanity in news or comedy?

Not Important

0%

Moderately Important

0%

Extremely Important

0%

Week of August 6, 2018.

Which ad campaigns on Google have you managed in the past 6 months?

Search

0%

Video

0%

Display

0%

How important is it that your search and display ads run on content related to your brand?

Very Important

0%

Moderately Important

0%

Not Important

0%

How important is it that your video ads run on content related to your brand?

Very Important

0%

Moderately Important

0%

Not Important

0%

Week of July 30, 2018.

How prepared do you feel your company was before GDPR took effect?

Fully Ready

0%

50% Ready

0%

Not Ready

0%

Does your company maintain records of processing activities?

Yes

0%

No

0%

Not Sure

0%

What processes have you implemented?

Data pseudonymization

0%

Data encryption

0%

Data anonymization

0%

Week of July 23, 2018.

How often do you use gamification in your everyday work?

Never

0%

Sometimes

0%

Frequently

0%

In what area do you think gamification can elevate your business?

Employee training

0%

Social media and mobile

0%

Customer loyalty

0%

How Would You Measure Gamification in Your Organization?

Communication of performance goals

0%

Boost in on-the-job learning

0%

Driving agent performance toward change

0%

Week of July 16, 2018.

What is your biggest priority as a CFO?

Revenue growth

0%

Innovation of services or products

0%

Scaling business operations

0%

Where do you expect most of your time will be allocated to?

Revenue growth

0%

Innovation of services or products

0%

Scaling business operations

0%

What is the #1 pressure you face in turning a profit?

Marketing

0%

Senior Management

0%

Customer service

0%

Week of July 9, 2018.

How often do you think a CIO should participate in strategy and budget decisions?

Only when asked specific questions

0%

Annually or Semi-Annually

0%

Quarterly or more frequently

0%

How often do you think a CIO should participate in quality and vendor management?

Only when asked specific questions

0%

Annually or Semi-Annually

0%

Quarterly or more frequently

0%

How often do you think a CIO should participate in risk assessment?

Only when asked specific questions

0%

Annually or Semi-Annually

0%

Quarterly or more frequently

0%

Week of July 2, 2018.

Do you plan to upgrade your data analytic skills in 2018?

Yes

0%

No

0%

Maybe or Not Sure

0%

Do you think technology is critical to the core skill set of a CFO?

Yes

0%

No

0%

Maybe or Not Sure

0%

What is most critical to the effectiveness of a CEO?

Technology

0%

Management

0%

Analytics

0%

Week of June 25, 2018.

What project management tools do you use?

Trello

0%

Monday

0%

Airtable

0%

How many users are typically on your project management tool?

Under 50

0%

50 to 500

0%

More than 500

0%

How effective is your current project management tool?

Low

0%

Intermediate

0%

Advanced

0%

Week of June 18, 2018.

What do you focus on the most when recruiting?

Employer brand

0%

Audience targeting

0%

Workplace culture

0%

How do you conduct search marketing?

Conduct research to see what is working

0%

Craft your job titles and descriptions according to the ideas of the marketplace you are trying to hire for

0%

Turn to data and then choose a path forward

0%

What are some factors you consider when recruiting?

Gig economy

0%

Technology

0%

Training to retain

0%

Week of June 11, 2018.

What are your primary financial tools you use in everyday business?

CRM + Portfolio Management

0%

Online advice + Roboadvisor

0%

Multifunctional platform

0%

What are your primary robo solutions?

Schwab

0%

Betterment

0%

Vanguard

0%

What risk assessment program do you use?

Riskalyze

0%

FinaMetrica

0%

Pocket Risk

0%

Week of June 4, 2018.

How many social media tools do you use at one time?

Just 1

0%

Between 1-3

0%

More than 3

0%

What social media tools do you use?

Hootsuite

0%

Buffer

0%

TweetDeck

0%

Do you find social media tools to be effective?

Yes

0%

No

0%

Sometimes

0%

Week of May 28, 2018.

What irritates you the most when it comes to technology?

Slow internet connection

0%

Slow processing and loading speeds

0%

Concerns over data privacy

0%

What do you encounter in your office on a daily basis?

Printer jams

0%

Outdated software

0%

Low computer battery life

0%

What do you wish you could change the most about your office technology setup?

Cloud access

0%

Enhanced storage

0%

Wireless connection

0%

Week of May 21, 2018.

How many books do you read each month?

1-2 books

0%

3-5 books

0%

More than 5 books

0%

Do you listen to podcasts on a regular basis?

Yes. 1-2 a week

0%

Yes. More than 2 a week

0%

Not really

0%

How much digital material do you consume in a week?

1-5 articles, videos, or other content a week

0%

5-10 articles, videos, or other content a week

0%

I don't consume much digital material during the week

0%

Week of May 14, 2018.

What is your company's primary payment method?

Check

0%

Credit/Debit cards

0%

Wire transfers

0%

What is your company's annual revenue?

Between $70K to $350K

0%

Between $350K to $999 K

0%

Exceeds $1 Million

0%

What is your company's greatest challenge in switching to an electronic payment processing system?

Finding the solution best suited for your department's specific needs

0%

Changing your company's internal legacy payments infrastructure

0%

Lack of collaboration, coordination, and leadership

0%

Week of May 7, 2018.

Do you think every person you encounter is a consumer or a potential customer?

Yes

0%

No

0%

Maybe

0%

What would you consider your company's level to be of digital optimization of products or services?

8 to 10

0%

4 to 7

0%

1 to 3

0%

Which tactic are you most likely to use when it comes to optimizing the customer experience?

Understanding inbound intent

0%

Integrating content and commerce

0%

Understanding implicit browsing behaviours

0%

Week of April 30, 2018.

Can artificial intelligence be leveraged to target the right audience in advertising?

Yes

0%

No

0%

Maybe

0%

How would you label your company when it comes to artificial intelligence readiness?

An advanced understanding and made steps to prepare my team

0%

Intermediate knowledge and some implementation

0%

Still learning about its many functions

0%

What is the primary way you think artificial intelligence will change business processes?

Delivering better advertisements

0%

Recruiting and Hiring

0%

Supply chain processes

0%

Week of April 23, 2018.

When it comes to adoption of digital technology, what category would you put yourself in?

Hesitant to bring in any new technology

0%

Will adopt new technology if you are pushed by others to do so

0%

Willing to adopt new technology

0%

When it comes to adoption of digital technology, what category would you put your company in?

Hesitant to bring in any new technology

0%

Will adopt new technology if you are pushed by others to do so

0%

Willing to adopt new technology

0%

What do you believe the #1 skill for digital transformation is?

Commitment

0%

Support

0%

Initiative

0%

Week of April 16, 2018.

What do you think the #1 hurdle is that CX executives face?

Too many channels and devices

0%

The changing CX technology landscape

0%

Funding

0%

What do you feel is most important when it comes to customer experience?

Identifying cross-channel communication

0%

Ensuring accurate journey mapping

0%

A deep sense of urgency about customer changes and demands

0%

What steps is your company taking to improve the customer experience?

Talking to your customers about the outcomes they expect.

0%

Using complaints/feedback/reviews to make obvious improvements

0%

Consistently monitor the motives of your company and employees.

0%

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