HackerRank, a technology company that relies on competitive programming challenges for both consumers and businesses, has officially announced Nicolas Draca as its first Chief Marketing Officer (CMO).
Nicolas Draca has a great deal of experience in sales and marketing. His impressive resume includes positions such as Vice President of Marketing at Twilio, a company that enables users to use standard web languages to build voice and SMS apps; and a senior director role at LinkedIn. Draca will be responsible for HackerRank’s marketing strategy and for creating a plan to promote growth to push the company as one of the pioneer technical assessment platforms. Draca released a statement about his new hiring and the future of HackerRank:
“We are going through a massive transformation in technology and HR. There’s a shortage of tech talent, resulting in the need for companies to reevaluate age-old hiring methods that rely on proxies like resume, pedigree and background. HackerRank is in the best position to help businesses navigate the new technological economy by creating a standard for assessing developers’ skills and powering technical hiring in an unbiased way.”
Draca has shown his worth with over 20 years of experience in the industry and a list of impressive achievements that validated HackerRank’s interest. He patented a method for companies to “measure the value of marketing initiatives on sales deals and has received industry awards for his contributions to the marketing landscape.” CEO and co-founder of HackerRank, Vivek Ravisankar, was quick to heap praise upon Draca and highlighted his previous work experience:
“Nicolas’ extensive expertise driving and operationalizing high-impact marketing programs for several of the most successful companies in the developer, enterprise and talent acquisition spaces makes him the perfect CMO for HackerRank. He will help us achieve our mission of matching every developer to the right job.”
HackerRank is currently working with technical recruiters at over 1,000 enterprises like BNY Mellon and VMware by helping them evaluate and hire the best software developers. With Draca’s guidance and experience in the industry, it shouldn’t be hard for HackerRank to continue its success.