SDL and DivvyHQ to Offer Joint Content Planning Services

SDL and DivvyHQ to Offer Joint Content Planning Services (WATCH)

SDL and DivvyHQ to Offer Joint Content Planning Services

Content planning, generation, and creation is still one of the most powerful forces in most industries; Divvy HQ and SDL team up to give the best solution. 

Two market leaders in the field of content generation have now joined forces to provide you with the best content planning services. SDL, a leader in global content management and DivvyHQ, a leader in integrated content planning will now offer joint content planning services and help global brands centrally plan, create, translate and deliver marketing content.

The collaboration combines DivvyHQ’s Central Content Hub for managing integrated content campaigns with SDL’s expertise in creating, managing, translating and delivering any type of marketing-related content across any device, channel or language.

SDL Marketing Solutions specializes in trans-creating and marketing content production and helps global businesses overcome the challenge of content fragmentation. It assists brands in delivering culturally relevant content and with improving brand awareness across media platforms and audience touchpoints.

 

DivvyHQ on the other hand specializes in content planning and provides production workflow tools for high-volume content teams. The tools help marketers and content producers stay organized and execute demanding and complicated content marketing and social media marketing. Some of DivvyHQ’s customers include Red Bull, Mercedes-Benz, Lowe’s, Pfizer and H&R Block.

With these two content powerhouses coming together, the partnership will provide customers with greater control of their content strategy, planning, and execution and will optimize the speed, quality and cost of doing business across the entire content supply chain.

“Without a product like DivvyHQ, it’s actually incredibly difficult to create, manage and deliver integrated content for brands, product and services in just one language, let alone dozens of languages where marketing messages need to be adapted for different audiences and cultures,” said Simon Moore, VP of SDL Marketing Solutions. “Our partnership with DivvyHQ solves this problem – giving brands a central way to organize, plan and execute international marketing campaigns with ease.”

“To reach consumers in today’s noisy digital world, brands need more than a theoretical campaign planning tool. They need a solid strategy, the right collaboration tools, and creative production resources that can deliver an integrated, omnichannel message,” says Brock Stechman, cofounder of DivvyHQ. “Our partnership with SDL marks an exciting milestone for our customers, who can now easily plan, translate, adapt and publish global content centrally – ensuring that marketing messages hit the right note with any customer, in any language.”

Megha Shah
Megha Shah
A dreamer, traveler, aspiring entrepreneur and a bookworm beyond repair, Megha Shah is extremely fond of writing and has been doing so since she was a child. Apart from being a part-time writer, Megha is currently in college, pursuing B. Com. (Hons). Megha is an ardent follower of ‘Hardship, Hustle and Heart’ and firmly believes in the power of hard work and destiny!
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