Salesforce Refreshes Sales, Service Clouds

Salesforce Refreshes Sales, Service Clouds
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A feature that brings CRM functionality to email inboxes and a new field service management service are among Salesforce’s latest product updates.

Salesforce chairman and CEO Marc Benioff did not intend to add configure-price-quote (CPQ) software to Salesforce’s suite of offerings. But he changed his mind after attending a presentation in which Salesforce partner SteelBrick showcased its CPQ application built on Salesforce’s Lightning platform.

“I thought it was the best example I’d seen of an ISV building an application on this platform,” he said. “It was a great example of what we want to do with the platform.”

Benioff was so impressed that Salesforce bought SteelBrick for $360 million, closing the acquisition earlier this month. Steelbrick CPQ is now part of the Salesforce Sales Cloud. “We were good at lead to deal, but we were missing deal to cash,” said Alex Dayon, the company’s president of Product, noting that the addition of SteelBrick CPQ means Salesforce can now offer a complete lead-to-cash sales solution.

Steelbrick CPQ was just one of several new products Salesforce introduced for its Sales Cloud and its Service Cloud, at a San Francisco event packed with Salesforce executives, customers and partners.

Sales Cloud

In addition to SteelBrick CPQ, Salesforce showcased a new click-to-call feature called Lightning Voice that enables sales people to make calls directly from the Sales Cloud; a Wave analytics application that offers dashboards to help sales managers and sales people track performance and highlight opportunities; Lightning Actions that facilitate collaboration; and IQ Inbox, an application designed to bring full-blown CRM functionality to email inboxes.

Also for sales people, the company added offline capabilities to Salesforce1 Mobile so work done offline automatically syncs with the platform when a sales rep gets back online.

Some of the new Sales Cloud features are available today. IQ Inbox is available for $25 per user, per month. Steelbrick CPQ is $40 per user, per month. Sales Wave App is $75 per user, per month.

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SOURCE: Enterprise Apps Today


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