A week ago, Apple announced it would stop its annual music festival in the United Kingdom, which had been extremely successful in previous years. This week, Apple Music competitor Spotify announced that it is propelling its own music event in the near future called Who We Be.
Who We Be is named after a mainstream playlist on Spotify with 143,000 supporters. Playlist subscribers will have the main chance to purchase presale tickets beginning Friday, September 8, 2017. The occasion will occur on November 30, 2017 at the Great Alexandra Palace, and tickets will go at a bargain September 11, 2017.
On the off-chance that you try and purchase a ticket for around $45 (£35), you’ll have the ability to tune in and listen to Bugzy Malone, Cardi B, Dizzee Rascal, Giggs, J Hus, and Stefflon Don live in a festival of Rap and Grime. It’s almost certain some of those legendary performances will be recorded and shared on Spotify as original content, and it will be intriguing to see whether Spotify will stream them as sound or video content.
In the meantime, Apple is fundamentally moving the other way. The organization had been facilitating a music festival for a long time in London. It was once called the iTunes Festival, but was later changed to the Apple Music Festival, which Apple would stream on iTunes after the event. This has been an ongoing trend, so most were surprised to hear that Apple would no longer conduct its festival.
Meanwhile, Apple has joined forces with particular music specialists exclusively, releasing Taylor Swift concert videos and supporting Drake’s visit in 2016. Apparently, Apple’s technique is moving forward with hosting other music events. That is the reason the Apple Music Festival is not returning this year. Fans may have been disappointed about the news, but they do have Spotify’s events to look forward to, as it seems the music service is following in Apple’s footsteps. Only time will tell what happens in the future.