Use gamification to improve your company and employees.
The term gamification is new, but the act of incentivizing employees for improving their work and the company is a tested and effective tool.
What exactly is gamification? Well, Gamification in HR means a way to apply behavior-motivating techniques from games to non-game environments, like the workplace. When an effective gamification program is implemented into a company, it should act like a supercharged loyalty program that will achieve business goals and expand beyond leaderboards.
How HR Can Use Gamification in Talent Management
While many companies have yet to see the benefits playing games can have on their business, gamification provides many beneficial aspects that can improve any workplace. Acquiring talent for your business can be drastically improved by turning the hiring process into a gamified experience. When a company rewards prospects with acknowledgments or tangible perks for completing every step from application to start date, this not only attracts more qualified applicants from the start but also increases the efficiency of the onboarding process.
Just like offering rewards to new hires gets them motivated to complete more steps within the company, implementing gamification efforts on existing employees also motivates them to achieve more within their position. When HR rewards top recruiters and incentivizes employees that refer to top candidates, these employees will be more inclined to take more active roles in talent acquisition. This higher involvement of other employees in the talent acquisition process will also relieve more pressure from the HR department when they use gamification in recruitment.
Implementing gamification in your workplace will also help cultivate your company culture and retain employees that are valuable to the company. The best way to retain employees and avoid costly turnover is to keep them engaged and feeling like an essential part of the team. When employees are rewarded for collaborating with other departments, this helps to promote positive company culture, improves products and services, and more.
Gamification in the workplace is a great way to encourage employees to learn more and participate more in training. Mandatory HR compliance programs like meetings on harassment and diversity are often seen as a hassle by employees, especially if they don’t see how the meetings can help them personally. It can be challenging for companies to motivate their employees to complete these programs but this is where gamification shines. Employees who are rewarded for completing these types of tasks are more likely to make them a priority. Not only do the employees win with gamification but HR also wins by being able to check off their compliance boxes without the added pressure of nagging employees.
Gamification in HR Examples
There are many ways to use gamification in HR to improve employees’ attitudes and productivity in the workplace. Some different aspects of gamification can improve in your company include:
- Skills Enhancement
- Compliance Programs
- Employee Learning
- Internal Collaboration
- Employee Engagement
- Company Culture
HR Gamification Software
There are many gamification platforms available to companies that wish to implement this idea to improve their business and its employees. From software that ranks employees against each other to see who has the highest sales numbers to software that encourages more community engagement from your employees, whatever the goals your company wishes to achieve with gamification, there is software that can help. Some software available to companies to implement gamification into their workplace include:
- Picnic Community Engagement
- Tango Card
- Trajectory IQ
- Customer Advocacy
- Freshdeck Arcade
- Growth Engineering
There are many platforms and ways for HR to use gamification to improve talent management within their company. Gamification may be a new term but the concept of incentivizing employees is an old, proven tool company has been using for centuries. Gamification has been proven to improve employee morale and productivity, so what are you waiting for? Implement a gamification program in your company today.