Santa Monica-based company of nutrition and health solutions recently signed a world class leader to improve its technology efficiency, seeking to boost growth through scalability and data processing. That leader is former Red Bull North America VP of Information Technology and CIO, Bryan Muehlberger.
Muehlberger created a powerful tool of innovation at Red Bull Labs, a corporate initiative that created internal and external web solutions making the IT department a world class business partner. He also launched the first Red Bull Advanced Analytics and Data Science teams while he was CIO.
“His ability to successfully revamp organizations in the technology space makes him the ideal candidate to build on our accomplishments as well as guide Beachbody’s Enterprise Technology organization into the future. We’re excited to add Bryan to the Beachbody family and Executive team, and we’re looking forward to paving the way for a better and stronger Technology organization,” said Beachbody CEO and co-founder Carl Daikeler to PR Newswire.
With a MBA from Washington University in St. Louis and a B.S. in Computer Science from the University of Missouri, Muehlberger has experience developing and executing technological strategies in business. He was also CIO of EVOLVE24 a former division of Maritz Holdings. His abilities extend to developing and launching new products.
“I am thrilled to be joining Beachbody at such a pivotal time for the company. The potential for how Beachbody customers consume content and purchase products is rapidly changing, and it’s crucial that we continue to innovate. I see tremendous opportunity for growth and positive change,” Muehlberger told PR Newswire.
Beachbody was founded in 1998 by Carl Daikeler and Jon Congdon and is now a leader in fitness, nutrition, and weight-loss programs with more than 23 million customers served more than 1 billion in gross sales, and more than 5 million unique visits across its digital platforms.