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Google Reportedly Paying Apple $3 Billion to Remain Default Search Engine on iOS Devices

Google Reportedly Paying Apple $3 Billion to Remain Default Search Engine on iOS Devices
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To most Apple users, Google seems to have been the default Internet search engine on the Apple iPhone since its beginning. Other Google applications, like YouTube and Google Maps, were also default applications on the iPhone and iPad landing pages until iOS 6 when Apple booted them off. Apple Maps replaced Google Maps as the default mapping application on the iPhone and iPad.

In a talk with investors, Bernstein reported that Google is paying Apple billions of dollars to remain the default search engine on the iPhone and iPad.

“Court documents indicate that Google paid Apple $1B in 2014, and we estimate that total Google payments to Apple in FY 17 may approach $3B,” Bernstein analyst A.M. Sacconaghi Jr. said. “Given that Google payments are nearly all profit for Apple, Google alone may account for 5% of Apple’s total operating profits this year, and may account for 25% of total company OP growth over the last two years.”

It should be noted that Apple is using Microsoft’s Bing for some web-related questions that are directed through Siri. All things considered, anything scanned for by writing an inquiry into Safari’s URL field defaults to Google unless you change your supplier in Settings → Safari → Search Engine.


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Aparna Nayak
Aparna Nayak
I have been writing for more than 10 years because of my passion for writing, reading, and sharing it with worldwide audiences. I have published and edited many research papers and white papers in various national and international journals across the internet. I am a writer, technology enthusiast, and social media lover who runs my own blogs and websites.

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