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How to Use Chatbots to Increase Lead Engagement
December 6, 2019
Just as we thought that our lives could not be more comfortable with the advent of science and technology, chatbots have evolved and become a…
3 Digital Marketing Trends to Keep an Eye on in 2020
December 4, 2019
Guest Contribution by Steve Conway The internet has almost turned the world into a digital village, connecting people from different continents. It also means that…
Tips on Becoming a Better Business Negotiator for the Sales Department of Your Online Store
November 29, 2019
Negotiation is the lifeblood of business. We spend long hours holed up in meetings at work. Without proper negotiation skills, we will always feel shortchanged…
Is There Value in an All-in-One Tracking Platform?
November 22, 2019
Guest Contribution by Tiara Gazarian, Director of Sales and Client Relations, Phonexa As trends in technology advance, there are more advanced software solutions available than ever…
8 Reasons Why Your Brand Should Partner with Influencers
November 18, 2019
Guest Contribution by Shane Barker Did you know that by 2020, influencer marketing is projected to become a $10 billion industry according to Mediakix data?…
5 Top Tools for Collecting Customer Feedback
November 16, 2019
Guest Contribution by Claire Jane Ward Collecting customer feedback is an invaluable part of running a business, as it allows you to discover where customers…
Why Technology Companies Should Have a Content Marketing Strategy
November 15, 2019
Traditional marketing is becoming less effective by the minute. As a forward-thinking marketer, you know there is always a more innovative and better way. According…
How to Use Google Analytics to Prioritize Marketing Tactics
November 13, 2019
Guest Contribution by Sarah Noel Block When you work in a small marketing department, you need to focus on the marketing activities that count. That…
What is Email Marketing?
November 13, 2019
Email marketing is the single most cost-effective way to reach customers, clients, consumers and prospects in a digital marketing strategy. An email marketing plan can...
Direct Marketing’s Relevance in a Digital World
November 12, 2019
Guest Contribution by Paul Berman Direct marketing, mail marketing, tangible marketing – all terms that seem to have no place among Facebook and Google AdWords…
Engaged Customers = Valuable Customers: Can You Identify Yours?
November 11, 2019
Guest Contribution by Sean Keith Do you want your marketing dollars to work harder for your business? Then you need to know which customers engage…
How Blockchain Technology Is Shaping a New Future for Digital Marketing
November 9, 2019
Just like a car engine that reluctantly starts on a winter morning, people often wonder how and where to start when it comes to digital…
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